We’ve welcomed two new colleagues to team IC! Experienced healthcare and crisis communications specialist Sarah Learoyd is our new Head of Healthcare, with a remit to lead and grow our portfolio of national and global healthcare accounts.
These include health tech market leaders EMIS Group plc and Ascom, and recent wins such as: e-scheduling software innovator Malinko; quality and compliance software provider Radar Healthcare; and mydentist, the UK’s largest provider of NHS and private dentistry.
Sarah brings 15 years’ experience of working with blue chip companies and household brands, including in healthcare and pharma.
Joining with Sarah is Senior Consultant Leah Wong – a B2B comms specialist with a degree in Physics. Leah has eight years’ experience in communications including agency experience, overseas projects and working as a scientific editor.
Her strong technical and scientific background add to the agency’s unique proposition for its global clients in industry and tech, including Belgian 3D printing pioneer Materialise, surveillance tech business Synectics plc, and office technology brand Brother International Europe.
‘Work where you want’ model
The new recruits join the agency as we consolidate our post-pandemic ‘work where you want’ working model. An extension of our long-established flexible working model, this sees the team free to work from home or from our new base in Bruntwood Works’ flagship city-centre office building Bloc.
Managing director Fritzi Wemheuer said: “Our location-independent model and a stunning ‘destination’ office enabled us to attract Sarah and Leah, two specialists with the rare sets of skills and experience we need to help our clients lead the big conversations in their sectors.
“Manchester remains the centre of gravity for the team and is a fantastic base for our work, in the right time zone for clients in the US, Europe and Far East and right at the heart of an exciting UK health tech cluster.”
Sarah said:
“I’m delighted to join the team at IC as head of healthcare. The agency has an impressive reputation within the health sector, an enviable portfolio of clients, many of which are long-standing, and a team with bags of experience and talent.
“The ‘work where you want’ approach will continue to help us attract the best people as we grow, regardless of their location, while offering the flexibility our team deserves. That said, the new offices in Manchester are stunning, so every trip into town is a pleasure.”
Leah added:
“I was initially attracted to IC because of its great business and industrial clients who allow me to make the most of my science background. What I’ve found really exciting though is being part of a senior-only team. It’s great to work with such experienced people, and it means we can offer something unique to the companies we work with.”